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EXHIBITION / Yves Saint Laurent’s comic strip : Naughty Lulu [La Vilaine Lulu]

The Musée Yves Saint Laurent Marrakech (mYSLm) is delighted to announce a new collaborative project between the mYSLm and the Musée Yves Saint Laurent Paris: the upcoming exhibition Yves Saint Laurent’s comic strip: Naughty Lulu [La Vilaine Lulu]. Co-curated by Serena Bucalo-Mussely and Domitille Eblé, head of collections and manager of the graphic art collections, respectively, at the Musée Yves Saint Laurent Paris, the exhibition will be on view at the mYSLm’s photography gallery beginning July 11, 2024.

In 1956, the twenty-year-old Yves Henri Donat Mathieu-Saint-Laurent was already working as an assistant to Christian Dior, sketching ideas for upcoming collections. In the evenings, one of the couture house’s employees, Jean-Pierre Frère, would have fun cross-dressing: “Often, after six o’clock, a Christian Dior employee would ‘dress up.’ One evening he pulled his pants up to his knees. I remember he wore long black socks. In the booth used by the fashion models, he found a red tulle petticoat and a [Venetian] gondolier’s hat. I was impressed by the stubbornly sly appearance of this very short man and said to him, “You are naughty Lulu [Tu es la vilaine Lulu]”.

This anecdote gave birth to the character of Naughty Lulu [La Vilaine Lulu], who would inspire Yves Saint Laurent to create his mischievous comic strip.

The comic strip’s readers follow the adventures of a little girl, Naughty Lulu, over the course of twenty-four stories, such as “Lulu at school” or “The Lulu year.” Always dressed in the same way, she is accompanied by her pet, a white rat. The dialogues are filled with her favorite expressions and repurposed words dear to her, such as “Pluck” and “Schmuck.”

The album La Vilaine Lulu is on sale at the bookshop of the Musée Yves Saint Laurent Marrakech at the price of 320 dhs.

A limited, luxury edition of La Vilaine Lulu―ten copies presented in a large, elegant slipcase―are also on sale at the Musée Yves Saint Laurent Marrakech bookshop; price on request.

Exhibition curators:  Serena Bucalo-Mussely, Domitille Eblé
Exhibition design: Jasmin Oezcebi

Press kit :
English
French
Arabic

10:00 - 18:00
11/07/2024 - 08/07/2025
Rue Yves Saint Laurent 40000 Marrakech Maroc